Welcome to the Grove
Our values:
Empathy
Community
Integrity
Innovation
We believe that through connections we each reach our maximum potential. So, this business was created to serve those who are building stronger communities.
Just as fruit groves provide the ideal environment for healthy growth, Guidance Grove aims to create a thriving ecosystem for our clients and partners. In a grove, each tree supports the others; sharing resources, sheltering one another from the elements, fostering resilience and collective strength. Similarly, our commitment to empathy ensures that we understand and support the unique needs of those we serve. Our focus on community builds strong, supportive networks where sharing ideas is encouraged. Integrity is at our foundation, ensuring trust and transparency with our clients. Innovation drives us to find creative solutions. Together, these values cultivate a robust and flourishing environment where everyone can grow and thrive.
Guiding Growth, Cultivating Futures
Our Founder
With over 17 years of experience in consumer insights and analytics, Sam has been instrumental in driving growth and sustainability for global, billion-dollar brands. Her journey began with a Master’s degree in Food Science, specializing in flavor chemistry, consumer research and product research. Then her career evolved through 12 years of mastering business analysis and marketing strategy within Fortune 500 companies.
Today, Sam is passionate about empowering the small businesses that form the heartbeat of local communities—those resilient and innovative businesses that fuel economic growth and job creation. She enjoys taking a consultative approach to help businesses navigate unpredictable sales and revenue, transforming them into customer loyalty powerhouses.
By combining Fortune 500 expertise with a deep understanding of local market dynamics, Sam helps companies build customer-centric strategies for lasting retention and sustainability. Her proprietary approach delivers actionable insights and tailored solutions, allowing small businesses to achieve meaningful growth and stability in an ever-changing market landscape.
